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4 Cocktails to Fascinate Others  이미지
4 Cocktails to Fascinate Others
  • 작성자HANBAT HERALD
  • 조회수1236
  • 4 Cocktails to Fascinate OthersBy Yoo JayReporter, Senior of Material Science and EngineeringWhat are the things that you'd most like to experience right after entering university? You probably look forward to dating someone who is your type. Do you have someone to date with? If you are in a relationship with someone, after having a meal together, why dont you also go into a cocktail bar and create a romantic mood? You can give off your charm by ordering a cocktail that suits your vibe. Here are some cocktails that might suit you.1. For Chic PeopleThe cocktail that goes well with chic people is Dry Martini, famous for the lines in the James Bond,007 movie series Vodka Martini, shaken, not stirred. Dry martini, called the King of Cocktails, is made from three ingredients: 60ml of Gin, 10ml of Dry Vermouth, and green olives. Bitter martini is a cocktail that gives you a feeling of the harmony of the Gin and Vermouth flavor. So, I would recommend you to stir it before drinking. In opposition to this, Kingsmans main character Eggsy, orders a gin martini, and says, Martini. Gin, not vodka, obviously. Stirred for 10 seconds while glancing at an unopened bottle of vermouth. As the scene in the movie shows, Martini is a cocktail that is a symbol of the suited gentleman. So, if you go to a bar and order a martini, the other people will see you as a gentleman, as seen in a Hollywood movie.2. For Cute PeopleThe cocktail that goes well with cute people is Pina Colada. Itliterally means stained pineapple. The sweet and mild taste of Pina Colada is made from 50ml of White Rum, 30ml of Coconut Cream, and 50ml of Fresh Pineapple Juice. This refreshing scent of pineapple and sweet coconut will add to your cute charm. Escape (The Pina Colada Song) by Rupert Holmes, took first place on the Billboard chart of the 70s, included the lyrics If you like Pina coladas and gettin caught in the rain. I recommend this cuteness cocktail for you.3. For Bewitching PeopleThe cocktail that goes well with a bewitching person is Cosmopolitan, which means global. Carrie, the main character of the American drama Sexlikes drinking this. Many women took her as their role model andwent into bars to order this cocktail as they followed her behavior. Since then, people from all over the world have enjoyed drinking it, and Cosmopolitan has become a worldwide cocktail, the same as its name. It can help you to beef up your enchanting vibe, reminiscing of Carrie. The sweet Cosmopolitan is made from 40ml of Vodka Citron, 15ml of Cointreau, 15ml of Fresh Lime Juice, and 30ml of Cranberry Juice. Be careful, because you may experience a blackout if you drink too much of this beautiful red, sweet cocktail, but I recommend this cocktail for you who have an irresistible charm.4. For Passionate PeopleThe cocktail that goes well with a passionate person is Kiss of fire, which is as intense as its name. Its color of scarlet red looks like the burning sun. Kiss of fire, the sweetness hidden in the bitterness, is made from 30ml of Vodka, 15ml of Sloe gin, 15ml of Vermouth, and 1 teaspoon of lemon juice. This cocktail was inspired by the popular Georgia Gibbssong,Kiss of Fire. I recommend this to energetic people who can relate to the song lyrics: I must go on, Im on this road of no returning and though it burns me and it turns me into ashes, my whole world crashes without your kiss of fire.Now you know about these cocktails, you can choose the ones that best suit you. You can enter a cocktail bar, order with confidence and succeed in impressing and attracting people with your cocktail knowledge. Then, you can hopefullyhave a good time with the person you love.
  • 등록일2022-07-04 11:28:28
Traveling Abroad Guidelines 이미지
Traveling Abroad Guidelines
  • 작성자HANBAT HERALD
  • 조회수1235
  • Traveling Abroad GuidelinesBy Bae So-young Reporter, Sophomore of English Language and LiteratureTraveling abroad provides experiences that we cannot buy with money. Because of this attraction, lots of university students are traveling abroad. The following places are recommending traveling spots.A person who wants to enjoy activitiesMalaysia, Kota KinabaluActivities that you can trySapi island sea walkingGlowing fireflies tourPadas river raftingThings that you should knowThere is no direct flight to Kota Kinabalu, so you should have a meal at the airport before departure. Almost all flights to Kota Kinabalu arrive late at night, so reserving a pickup service or using a taxi, or grab service is recommended. Kota Kinabalu is cool in the morning and night, so take outer clothing. While choosing accommodation, bear in mind your priorities. If your priority is shopping, make a reservation near the shopping center, and if your priority is resting, book accommodation near the beach.Language tipsHello: Apa KhabarThank you: Terima KasihHow much is it?: Berapa ini?A Person who wants to enjoy spectacular landscapeTurkeyPlace that you can goPamukkaleCappadociaAntalyaThings that you should knowLocal foods are very exotic, relative to other countries, so do not forget to take as much cup-ramen and red pepper paste as you can. Because the different landscapes are separated from each other, package traveling will be better than individual travel. Take comfortable shoes, because there are many places to walk. Also, take extra clothes because of the daily temperature range.Language tipsHello: Merhaba!Thank you: Teşekkr ederimHow much is it?: Ne Kadar?A person who wants to enjoy exotic, and delicious local foodsTaiwanFoods that you can tryBubble teaTaiwanese beef noodle soupJi pieThings that you should knowPeople who are planning to travel to Taiwan should take 110V plug socket converters, because the main electrical voltage is different to Korea. Also, carrying a raincoat, and umbrella is essential, due to sudden showers. Because of strong air conditioning in summer, long sleeve T-shirts and cold medicine will be helpful.Language tipsHello: nĭ hăoThank you: xi xieHow much is it?: duōshao qin?Traveling abroad will be memorable to people who want to enjoy unusual experiences. Also, it is a great chance to expand your sight before entering society. This summer, how about traveling to those traveling spots?
  • 등록일2022-07-04 11:27:25
Tips on Finding Makeup That Suits You! 이미지
Tips on Finding Makeup That Suits You!
  • 작성자HANBAT HERALD
  • 조회수1258
  • Tips on Finding Makeup That Suits You!By Kim Do-eun Reporter, Junior of Public PolicyNo-one is good with makeup from the start. When I first started putting on makeup, I was at a loss because I did not know how to use makeup in a way that suited me. I watched a makeup video on YouTube and copied someone elses makeup techniques. However, although the makeup looked good on her, it did not look good on me. I did not know that all people have different styles, so we have to put on makeup that suits our individual needs. Realizing this, I have been through a lot of trial and error over the years, and finally I have found a makeup style that suits me. This article includes those shortcuts in finding suitable makeup methods, by minimizing trial and error to those who have not yet found their style, based on these experiences.1.Use color cosmetics that go well with youThe first shortcut for you is to be diagnosed with your personal color. When you wear clothes, you can notice that some colors make you look better, and some colors make you look worse. Like this, you can feel the importance of personal color in your daily life. Personal color means the color that best matches an individuals skin, hair, and pupils. Each individual has a unique color, so we can distinguish colors that either suit the individual or do not. Therefore, the most basic step in finding the right colored cosmetics is to get your personal color diagnosed. If you skip this step, you have to go through a lot of trial and error to find the appropriate color cosmetics for you. It is inefficient in terms of time and cost.The reason why I have emphasized personal color diagnosis is because of the foundation of makeup that is best for you. Here is what you can get out of this. First, you can get to know in detail the colors and mood that are optimal for you, and the areas that you should emphasize when applying makeup. Second, you can reduce the cost of purchasing cosmetics by being able to distinguish between cosmetics that suit you and those that do not. Third, it is convenient to search for cosmetics from recommended information. For example, when a person who has been diagnosed with summer cool light type can choose the cosmetics through searching the keywords, Summer cool light type lipstick recommendation. It would be much cheaper for you to be diagnosed once, than the total cost of purchasing cosmetics of the wrong color, because you have not been diagnosed.2.Find the best eyebrow shape for youThe second shortcut is to visit an eyebrow bar. It is very important to find the right eyebrow shape for you because it determines your impression. In my case, I had a strong impression because of my thick eyebrows. However, I used an eyebrow bar to tidy up my eyebrows and my impression changed smoothly by a slight difference. You may think that eyebrow bars are an irritating place to go every month, but you do not have to visit them constantly. This is because the expert makes your eyebrows into a suitable shape and tells you how to draw them in detail, so you can get a sense of it. Plus, take a picture of what the expert did, and keep the shape with it. If you consistently organize it in its shape with a razor at home, you do not have to go there again.3.Use a foundation that matches your skin colorThe third shortcut is to use a customized foundation production service. I once thought that white skin is pretty, so I put on bright skin makeup awkwardly. Like this, there will be people who are wondering because they do not know the color of the foundation that suits them. I recommend these people to visit Amore Seongsu, which provides a service that diagnoses their skin and produces customized foundations for them. Through this place, you can diagnose your skin with a specialized machine and get the foundation made by robots. Also, when purchasing a foundation elsewhere, you can refer to their diagnosis, so you do not have to use the foundation made at Amore Seongsu. This is because you can get the diagnosis that you need. For example, if your skin is too red, you could use a foundation that has a yellow base.4.Learn the professional skillsThe fourth shortcut is to visit a makeup shop. Many people misunderstand that makeup shops are only for models or celebrities, but anyone can go. These days, most makeup artists run Instagram accounts and upload photos of their work. If you are curious about the makeup that captured your heart while looking at the pictures, you can contact via Direct Message and make a reservation for makeup, or makeup lessons.This is the most expensive method I have introduced so far, but once you visit there, you will definitely improve your skills because you can learn by watching an expert put on makeup. You can also get recommendations from them for cosmetics that suit you. Besides, the experts have experiences of makeup on a variety of faces, so they can complement the flaws that you have not been able to see objectively. If you refer in detail to the makeup in pictures, you can use it when you do your own makeup. In fact, YouTubers who often go to makeup shops and shoot videos under the theme of Makeup of Artists in Charge of Celebrities improve their skills quickly.5.This is the media age, so use the appThe fifth shortcut is to use an app called Zamface. This app has two main functions. The first is Face Matching, where through AI analysis, you can search for beautiful YouTubers who have similar facial elements to you. If you refer to their videos, you will be able to put on makeup more easily.The second is a time jump in which you can only see sections using certain cosmetics in one video. Usually, when searching for cosmetic information through YouTube, it takes a lot of time to find the section where the cosmetics are used in the video. On the other hand, if you search for cosmetic information on this app, it is efficient because you can only see the section where YouTubers have used it. In addition, if you compare videos of various YouTubers through this function, before purchasing certain cosmetics, you can make a reasonable consumption.6.Use the YouTube channelThe last shortcut is to use a YouTube channel. Nowadays, we are living in a flood of information, YouTube is also flooded with beauty-related information. Among them, the channel I would particularly recommend is RareLee. This channel details clothes, makeup, accessories, and hairstyles for each body type. For example, she uses celebrities as examples, to describe types of people whose mascara or dark makeup do not match. If you refer to this channel, you will be able to find out the details of your face that you have never known before.If you usually feel that your long face is complex, refer to the videos that analyze makeup, accessories, and hairstyles that can change the way you look, in the long face playlist. Through the videos, you can be more satisfied with yourself, and gain confidence by supplementing your complexes. Moreover, by finding styles that suit you perfectly, you can sublimate them into your own personality, and avoid having more shortcomings.Everyone has their own personality and mood, and the methods I have introduced will help to highlight them further. I hope that you will benefit from this article and will be able to shine more by finding makeup that suits you.
  • 등록일2022-07-04 11:26:05
Body Profile Side Effect, Unanswered Question 이미지
Body Profile Side Effect, Unanswered Question
  • 작성자HANBAT HERALD
  • 조회수1915
  • Body Profile Side Effect, Unanswered QuestionBy Lee Sun-Min Cub Reporter, Sophomore of Computer EngineeringAs meetings and outside activities have decreased, due to COVID-19, more and more people are trying to exercise and lose weight in their spare time. The new culture of recording and sharing ones appearance that was created after a long time and after unceasing effort, has blown up interest in the Body Profile, which is to show ones body after losing weight. Body Profiles are mainly conducted through a contract between a client and a studio. This contract can be a good synergy for a person who needs to lose weight, because losing weight requires a lot of money and time. In addition, you can show the results of your effort through a single photo, which indirectly conveys the message I succeeded in losing weight!. However, going on a diet, simply for the best body profile shot, can cause serious problems.Obsession with FoodIn order to achieve results within a fixed period of time, expensive exercise and diet plans will be conducted. The body will eagerly wait for the moment when you can provide it with essential nutrients. When the due date for the body profile is over, the body will ask for food as a compensation for the endurance. This will eventually lead you to gulosity. You will not be able to control your appetite, and can even suffer from bulimia, a habit of endlessly eating things, or eating a lot at once. If these symptoms are becoming serious and interfere with your daily life, it is mandatory to seek help from a specialist.Obsession with Losing WeightWhen people are obsessed with losing weight, they constantly think about the past when they were on a diet and exercised, but ultimately failed. Then they feel disappointed in themselves and try to think of more dramatic ways to lose weight in a short period of time. This eventually leaves them trapped in the loop of fasting and bingeing, and in severe cases, they may show symptoms of vomiting. Incorrect eating habits caused by diet compulsion can accompany various medical problems, so people need to be extra careful when they are on a diet. The following is a self-diagnosis table for diet obsessiveness. If you check more than 5 of the 11 symptoms, you need to consult with an expert.I think I will gain weight if I eat food.I think I am fat, even though I am underweight / normal.I eat a lot at once.I am obsessed with exercise.I often take obstruent, diuretics, and diet pills.I binge eatwhen I am stressed.I feel comfortable when eating alone.I have no interests, other than eating habits, and I sometimes feel lethargic.Confidence is greatly influenced by weight.It is my habit to starve after I binge.Sometimes I have no appetite but then eat endlessly.Source: https://mhsw.tistory.com/88According to those who overcome the above side effects in the process of preparing for a body profile, obsession with food can be improved just by giving freedom to yourself. They also said that it is helpful to investigate ones eating habits through writing a diet diary. Finding new hobbies or looking for other important things to do to distract your attention from obsession can be a good exit, too.You should not bet your life on a photo. Life is an endless video._ Entertainer Jong Kook KimThis article is not telling you to oppose or stop challenging yourself to take a body profile. I want to tell you not to damage your physical and mental health with an unsustainable diet and exercise, just for a beautiful body. The advantages of body profiles are very clear. Body Profiles allow people who were not interested in exercise, to exercise and create regular eating habits with evenly nutritious ingredients. In addition, in the process of preparing, you feel a sense of accomplishment and can raise your self-confidence. Because of these good points, many people regret preparing for the body profile but, at the same time, wish to challenge themselves once again. Perhaps, if there were no excessive diets and exercises, there would also be no stories of side effects with your body profile.I hope you prepare a body profile for the same purpose as a diary; something that records continual, honest body changes, and not just a once in a lifetime event.
  • 등록일2022-01-14 13:58:14
All-around Diet? 이미지
All-around Diet?
  • 작성자HANBAT HERALD
  • 조회수1842
  • All-around Diet?By Kim Myeong-gyu Cub Reporter, Sophomore of Chemical and Biological EngineeringDue to COVID-19, the amount of outdoor activities has decreased, and the time spent at home has increased. As a result, the number of people worried about suddenly gaining weight has also increased. Since the environment in which they can exercise is not available at the moment, the way they choose to maintain their health and weight is by controlling their diet. If you eat only certain foods, or too little, muscle loss will occur. If that happens, basal metabolism decreases, making it easier to gain weight, and increasing the probability of exposure to various diseases. It is not a desirable way to proceed long-term, because it can damage your health. Then, what about intermittent fasting that can effectively cause you to lose weight while taking care of your health?(1) What is intermittent fasting?It refers to a method of maintaining an empty stomach for a certain period of time and eating at the appointed time. Unlike conventional diet methods, it is important when you eat, not what you eat.(2) How to do intermittent fastingThere are several ways to do intermittent fasting. You can choose a way that suits your lifestyle. The methods are as follows.1. 23 to 1 intermittent fasting: It is a way to fast for 23 hours of the day, and eat for the remaining hour.2. 20 to 4 intermittent fasting: It is a way to eat only four hours of the day and maintain an empty stomach for 20 hours. For example, you eat one meal at lunchtime, and then, after about 3 hours, you finish the days meal completely with a simple dessert.3. 16 to 8 intermittent fasting: It is a way to keep 16 hours of the day on an empty stomach and eat within 8 hours. In general, it is easy to understand that you eat two meals a day.4. 5 to 2 intermittent fasting: It is a way to eat only five days of the week and fast for two days.(3) If you do intermittent fastingWhen our body remains hungry for a certain period of time, the secretion of a hormone called Insulin, that accumulates fat in the body, decreases. At this time, fat begins to be used as an energy source, instead of glucose. As such a physical environment is created, fat accumulated in the body is naturally used, and as a result, it disappears. In addition, by limiting the meal time, the following health benefits can be obtained by changing the bodys rhythm.Increasing the seed of metabolismIncreasing stress resistanceAntioxidant effect and reduction inflammationImproving immunityPrevention of diseasesIncreased lifespanEliminating desire for sugarLower blood pressureLower cancer risk(4) What you need to know about intermittent fastingFirst, eat freely, but do not overeat. If you overeat, insulin will increase significantly, eliminating the benefits of intermittent fasting. Starving can lead to adverse effects.Second, the nutrients that your body is lacking can be produced, even if a well-organized diet is combined. It is good to take nutritional supplements at this time. Taking nutritional supplements supplies the minerals that are necessary for fasting, and prevents any side effects that may occur.Third, fasting also reduces muscle mass. For this reason, if you want to minimize muscle loss during fasting, it is effective to do intensive anaerobic exercises after meals.Fourth, it is recommended not to drink any beverages except water during fasting. This is because the principle of intermittent fasting is to stop gastrointestinal activities other than at meal times.Fifth, intermittent fasting has many advantages for the body, but people with diseases such as diabetes and hyperlipidemia must consult a doctor before implementation.Intermittent fasting is more convenient than conventional calorie calculations, or eating several times a day. Also, you do not have to control your diet when you're not fasting, so you do not have to be stressed out about what to eat. If you follow the precautions well, it is a diet method that can continue without any problems for the rest of your life. Perhaps you have already had a lot of intermittent fasting in your life. If you ate dinner, slept late, and did not eat until lunch the next day, you have already fasted for more than 16 hours. Therefore, I think it is easy for people to accomplish intermittent fasting. If you decide that you want to solve the problem of your increasing weight, then I would recommend intermittent fasting.
  • 등록일2022-01-14 13:54:13
Do you believe in your MBTI? 이미지
Do you believe in your MBTI?
  • 작성자HANBAT HERALD
  • 조회수490
  • Do you believe in your MBTI?By Joung In-young Reporter, Sophomore of Electronics Control EngineeringHave you ever seen links about Myers-Briggs Type Indicator (MBTI) floating online or SNS? The tests have received so much attention that they have appeared in trending topics. There are also various types of personality tests, such as flowers and colors. As some people say, even if there are people who have never done it before, no one has only done it once. It is a personality type test known to identify personality through simple testing procedures. So, do the simple questions define personality? And what about the accuracy of the test?MBTI? Personality test?MBTI stands for Myers-Briggs Type Indicator. It is a self-report personality type testtool, designed by Myers and Briggs, based on the psychological typology of the Swiss psychoanalyst Carl Jung, which puts people into one of 16 different categories.Eight indicators and 16 personalities that are the criteria.Sensing (S)Intuition (N)Thinking (T)Feeling (F)Feeling (F)Thinking (T)Introversion(I)Judging (J)ISTJISFJINFJINTJPerceiving (P)ISFPISFPINFPINTPExtraversion(E)Judging (J)ESTPESFPENFPENTPPerceiving (P)ESTJESFJENFJENTJWhich MBTI test is correct?There are many different tests related to MBTI, such as free internet tests,short one-page tests which are reduced to a few questions, or tests that go aroundonline communities. Are all of these formal and reliable?This is interview data for the head of the research department of MBTI Research Institute in Korea.○ How is the simplified MBTI seen from the perspective of an expert?I think there is a high risk of incorrect information which results from this simplistic process. The source of the test is also unclear.○ What do you think of the 16 types?- I don't think MBTI can define and express all personalities. You have to take care in naming it, such as a Brave guardian type. In the case of a simple test, it is easy to have prejudice and misunderstanding about others by separating people according to the framework of That person has this type of personality.○ Do you think it is possible to predict marital harmony with MBTI?-This reminds me of guessing the percentage of affection between students from the name of their elementary school. I think the attitude of recognizing diversity of types should come first. I cant help thinking that it is better to assume certain connections based on things like the types of makeup that each person wears.The method of knowing my personality correctly.If you want to officially conduct an MBTI test, but it is difficult to meet experts in persondue to personal conditions, you can experience a formal MBTI test through Assesta, anaffiliate of the MBTI Korea Institute. (This inspection is for a fee.)If you are a student at HBNU, you can make a reservation at the Student Counseling Center before conducting an examination.The student counseling center is located on the third floor of the student center in S2.MBTIhas been prevalent in recent generations of MZ. Four letters of the alphabetthat defined personalities to either new people, or the people around us. This can also define the way that other people see you. So why don't you try to find yourself in a more accurate way by taking the test?
  • 등록일2021-07-29 12:17:24
Subscribe! Before You Become Car-Poor! 이미지
Subscribe! Before You Become Car-Poor!
  • 작성자HANBAT HERALD
  • 조회수434
  • Subscribe! Before You Become Car-Poor!By Lee Jun-hyeong Cub Reporter, Senior of Chemical and Biological EngineeringNowadays, its inconvenient to get around without a car. If we go out on the road during morning and evening rush hour, we can see a lot of cars. Just a few years ago, we rarely saw luxury imported cars on the road. However, if we look at the cars passing by these days, we can see many. In addition, a lot of luxury imported cars are parked in the studio parking lots where younger workers and students usually reside. The owners of these luxury cars are often referred to as car-poor these days. Lets check out what car-poor means.1. What is car-poor?Carpoor is literally a compound of the words car+poor. We define people who live in financial difficulties after buying an excessively expensive car, compared to their economic ability. This concept is comparable to house-poor, which is struggling to pay back interest after buying a house with a large loan.2. Whats the cause of car-poor?First, our parents generations and younger generations have differences in values. There is an increasing number of YOLO people who want to enjoy the present rather than invest for the future. If not now, people are buying luxury imported cars thinking about when to drive them. Second, is the quality, which can be attributed to the attention you receive when you are parking a luxury car. When you get out of the car, you feel superior in the eyes of the people around you, and that can be attributed to trying to enjoy their gaze.3. Whats the process of becoming a car-poor?Lets talk about buying a car, BMWs midsize sedan that is worth 50 million won. If we pay 20 million won in advance, then we have to pay the remaining 30 million won in a five-year monthly installment plan. Also, insurance will be more expensive compared to domestic cars, Other fuel costs, maintenance costs and taxes are also added. As a result, more than 1 million won will be spent on a car alone every month. It would be fine if we could afford this amount. However, the reality is that most younger generations do not have this much economic leeway.Based on the annual salary of 30 million won, they spend more than 1 million won on cars alone, and if they pay rent, they can hardly afford a house. As a result, after buying a car in installments, the financial burden becomes too high, and most of the time, they cant pay back all the car installment plans, so they have to sell it. Also, if there is an accident, the value of the car will drop considerably.4. Car-poor phenomenon, what is the problem?a) Personal AspectThose who have become indebted with high interest rates in the third finance will most likely give up their vehicles at maintenance costs, including pre-paid purchase costs and installments. As a result, it comes to a desperate reality of failing to pay and we become a credit delinquent at a young age.b) Social aspectIf we cant afford the cost and have to apply for personal rehabilitation, the burden will be transferred to financial companies. Increasing the number of such people will increase the insolvency rate of financial companies, which will require the government to inject public resources and lead to tax expenditure.5. How to avoid becoming car-poor?We need to consider our own income. Even if we dont have a certain income, we are tempted to buy a car impulsively as a result of the various advertisements, and of our surrounding atmosphere. However, we can quickly see that the happiness will be short-lived. So we have to think realistically. First, we need to calculate whether we have a stable and fixed monthly income. After that, we must think about how much money we usually spend in a month on living costs.What should we do if we cant buy a car at all? There is a subscription service platform that can be used only when the car is needed. If we pay monthly regular rates such as Volvos Care by Volvo and BMW Minis All The Time Mini, we can rent various models of the brand at a scheduled time. Domestic car brands such as Hyundai Selection, Kias Flex Premium, and Genesis Genesis Spectrum have similar services. Using these car companies services, and paying for the car only when necessary, may also be a good way not to become car-poor.So instead of wasting all our time and money paying for a car to impress other people,lets focus on our inner self-improvement rather than simply trying to show off our outward social status!
  • 등록일2021-07-29 12:16:28
Add a Story to An Advertisement 이미지
Add a Story to An Advertisement
  • 작성자HANBAT HERALD
  • 조회수572
  • Add a Story to An AdvertisementBy Jo Tae-yeon Reporter, Junior of economicsModern people are living in a flood of advertising. The media says, we contact about 3000 ads in a day. Yet, no one realizes that they see or hear that many ads in a day. So, where do we see all of these ads?Actually, we are exposed to ads all the time, but we dont always recognize them. There are ads in newspapers, magazines, and on the Internet. We even see ads by reading our breakfast cereal box or recognizing the red of a famous brand of soft drink. Also, ads come to us on TV hidden in our favorite dramas. A popular drama that aired in 2016 drew the attention of viewers by indirectly showing branded cars stopped in front of a traffic light. Also, when we walk on the street, we can see ads posted in shopping centers, on buses, and billboards, but they are just some of the means to advertise. Because so many people use social media all day, its another place to see even more ads for shopping, cosmetics, and food.Why does a company make an ad? Consumers take pride in the products they use. However, if the company doesnt advertise its product, customers will be disappointed and lose trust. Although a company may have good quality products and services, they cannot sell to consumers without making sure there is confidence in the company. In other words, the companys image that consumers can see is created through ads.Companies make people remember and buy products through ads. They advertise in an exaggerated manner or with a celebrity. However, consumers do not remember all ads just because they are exposed to them. Information is very diverse, but they judge all information without accepting it as it is. As they only remember the ads they need, companies should make ads that consumers can remember. So, companies create ads with storytelling to make consumers remember the ad and form an emotional connection. Storytelling is a combination of story and empathy, that is getting the consumer to feel what the person in the ad feels. By putting the story in the ad and delivering it in an interesting and vivid way, the ad remains in the memory of the consumer. We remember for a long time ads with addictive lyrics and melodies, unique content, and touching stories. Then, what are the ads that remain in peoples memories?Chevrolet SparkModel: Shin-guStory: Every day, Shin-gu cuts out car newspaper articles, researches the car, visits the showroom, and takes notes of the salespersons explanations. Shin-gu, who is expressionless throughout the advertisement, smiles brightly after finally choosing the car. The car chosen by Shin-gu is not for him, but for his granddaughter. The granddaughter is very happy, and Shin-gu who sees such a happy granddaughter is also happy.Ad objective: According to a survey of compact cars bought for another person, such as a Gift to a Wife, Gift for Mother, or Gift for university admission, people usually care most about safety when they buy a car for a loved one. Chevrolet presents Shin-gu, who showed his warm heart toward people in Better Late Than Never, to prove how much he values the safety of the car for his granddaughter. Other car ads mostly show the appearance of a running car with a beautiful model. However, the Spark ad showed the story of the gift giver and his detailed car purchasing process. And, people empathized with the ad.KB Financial GroupModel: Young fathers with children under 40 months oldThey selected ordinary office workers who had never been on air as models and gave viewers faith in thead.Story: A hidden camera recorded a survey conducted with young fathers whose children were under 40 months old discussing the role of fathers in the development of children's learning. The survey questions were, Have you ever watched your child sleep? What food does he like? How many pictures of your child are in your wallet? Their faces were filled with laughter just thinking of their children. The next question changed the word child to father to have them think about their relationship as a son to their own father. When the word father came out, the laughter disappeared from their faces. Also, when their father appeared in a video letter, they shed tears.Ad objective: KB Financial Group represented the minds of all workers and drew sympathy. It also gained peoples trust with the last phrase, KB Financial Group supports your father. Those who saw the ad were touched, saying, I think those who know how much I love my father are not going to harm him, I thought it was natural to be a father when I was young, but its so hard, and Im going to tell my father I love him now. The ad, which was broadcast in 2015, is one that many people still remember because it was so touching to peoples memories.Nike WomanModel: A woman who enjoys sports.Story: If sports-loving women wearing Nike products upload a photo of themselves to Instagram with the hashtag called #betterforit, Nike will put posters in outdoor places throughout Moscow. Then, people can take another picture with the poster and post that picture on Instagram as an interactive challenge.Ad objective: This ad received peoples attention for being a consumer-participating ad. Nike motivates consumers to have courage and a sense of challenge, while increasing the value of the company which then prompts consumers to look for Nike. Ads do not just emphasize products, but also support and motivate people. This shows that the Nike brand can be a boost to their consumers, raising brand loyalty toward Nike.Companies use storytelling ads to enhance the effectiveness of their product and show consumers sincerity. Consumers are impressed by ads with stories, and they sympathize with the company. In the process, consumers have faith in companies and remember their products. Consumers who have seen the KB Financial Group ad will think of them first when they need financial instruments or present the financial instruments to their parents.This is the reason companies make ads using storytelling. It helps consumers find their products by reminding them of the company or by reminding them of the product. Have you ever bought a product because of an ad? What storytelling ads d o you remember?
  • 등록일2021-01-16 14:44:18
The Big 3 Compound Movements 이미지
The Big 3 Compound Movements
  • 작성자HANBAT HERALD
  • 조회수698
  • The Big 3 Compound MovementsBy Lee Jun-hyeong Cub Reporter, Junior of Chemical and Biological EngineeringIn weightlifting, athletes focus on The Big 3 Compound Movements. This is a generic term for the squat, bench press, and deadlift, which is featured in the sport of powerlifting. If you go to the gym these days, you can see that people do these exercises regardless of gender.These movements are important to your overall strength. The first movement helps to develop core muscles that are utilized when performing any exercise. The second is complex joint exercise. As a result, more muscles intervene than in other exercises. This promotes the release of various hormones. The third movement helps develop whole-body muscles by developing motor neurons. Lets take a look at The Big 3!1. SquatA squat is a good exercise to develop hamstrings (rear thigh muscles) and hip muscles. It also helps with the development of erector spinae muscles.Spread your feet out slightly wider than your shoulders and spread your toes out a little bit. Secure the entire foot so that the weight does not tilt too much to the front or back of the foot. Breathe in and keep the diaphragm tightened while pushing the stomach out. Just as your feet open sideways, your knees should go down slightly outward. Meanwhile, the entire back should be straightened so that no part of the spine is bent. When you put the barbell on your shoulders, you should put it on the thickest part of the shoulder and spine and pull it hard toward the body to maintain tension.2. Bench pressThe bench press is the heaviest upper body exercise and a typical chest muscle exercise. Holding a heavy weight means that various muscles and joints are used.When bench-pressing, hold the barbell with a wide grip. Keep your feet on the floor a little wide apart. Also, the waist should be slightly raised from the floor, arching the entire back, and the position of the barbell should be at about the center of the chest.3. DeadliftThe Deadlift is a movement to lift a stationary object and a representative lower body strengthening exercise. It is an especially important exercise that gives nutrition for muscle development of the hip and rear thigh muscles and overall muscle development. Therefore, it can increase and improve muscle strength for the whole body. It is important for the entire lower body to move smoothly as the hip moves. For this purpose, the barbell should be placed over the center of the foot, at the body's center of gravity. When you lift the weight, you have to lift it with the entire sole of your foot firmly embedded in the ground. At the end, the spine should remain fully extended and neutral throughout the exercise so that there is no forward bending of the spine.Try the big three compound movements the next time you work out. When you develop a program that works for you, the gains will appear. Along with taking care of your health through proper eating habits, The Big 3 will help you make a better body.
  • 등록일2021-01-16 14:43:18
Forward Head Posture 이미지
Forward Head Posture
  • 작성자HANBAT HERALD
  • 조회수663
  • Forward Head PostureBy Park Ji-hyeon Cub Reporter, Senior of English Language and LiteratureNowadays, more and more people are using smartphones and computers. In addition, because of the coronavirus pandemic, most classes are being held online instead of face-to-face. So, many individuals engage in extensive use of computers, tablets, and phones. Individuals who maintain an awkward neck posture for prolonged periods of the time during these activities are susceptible to neck pain and muscle strains. What should we do to prevent this painful forward head posture? Lets explore this subject in more depth below.■ What is Forward Head Posture (FHP)?Forward head posture, sometimes called iHunch, Wearsie Neck, or Text Neck, refers to a posture where the head appears to be positioned in front of the body. Technically speaking, a forward head posture means that the skull is leaning forwards, more than an inch, over the atlas (which is the first vertebrae in your neck).■ Side Effects of Forward Head PostureForward head posture typically means theres an imbalance between the muscles supporting and moving your neck, back, shoulders, and head. Over time, this imbalance can cause the muscles in front of your neck to become weak while the muscles in the back of your neck become short, tight and strained. As the imbalance in the neck muscles continues, it is easy to feel tired, and symptoms such as headache, dizziness, and eye fatigue can also be seen. When left uncorrected, the problem continues getting worse. In other cases, forward head posture is a symptom of a more serious problem, like chronic neck pain or kyphosis. So, if you have symptoms, you should see a doctor.■ How to Know If You Have Forward Head Posture?☑ Your shoulders and neck are often stiff.☑ When seen from the side, your head appears to be positioned in front of the shoulders.☑ Your back is bent.☑ You are easily tired and have headaches and dizziness.☑ You have a tired and uncomfortable feeling in the back of your neck.■ Great Forward Head Posture Exercises- Exercise 11. Place 2 fingers at the bottom of your chin.2. Gently tuck your chin in and gently push your head backwards. At the same time, use your fingers to keep the chin tucked in the entire time.3. Hold the end position for 3 to 5 seconds.4. Relax your neck for a moment.5. Aim for 2 to 3 sets of 10 repetitions.-Exercise 21. Start either in a standing or seated position.2. Place one of your hands on the opposite side of your head.3. Now bring the head down towards your shoulder.4. Use the hand overhead to press your neck down to get a deeper stretch (not too hard).5. Hold for 20 to 30 seconds and do 2 to 3 sets.■ How to Fix Forward Head Posture1. Position your computer screen 18 to 24 inches from your head (about an arms length), with the top of the monitor at eye level so you dont constantly look down to see your screen content.2. Perform posture breaks for 30 seconds every hour of your workday.3. Choose a sleeping pillow that supports the natural curve of your neck.4. Choose a backpack proportional to your body. Take some time to remove unneeded items so you arent carrying unnecessary weight. It is recommended that the weight of the bag does not exceed 10 percent of your weight.The most important thing is to prevent forward head posture through healthy living habits. Start forward head posture exercises from today because they will relieve your tense neck muscles and let you have healthier days.
  • 등록일2021-01-16 14:42:19